The Era of Personalized Learning with Big Data.

We have probably noticed that whenever we surf the internet, an advertisement of something we are interested in will always pop up (News Feed) for us to see, along with a discount coupon to attract us and make us want to buy... 

This phenomenon does not happen out of thin air, but it happens because in the past, we may have searched for products that we are interested in in different places and at different times. These activities are recorded as a large amount of data called Big Data to be used to analyze marketing goals (Target Market). We are one of those goals... 

This is Business Analysis Using Big Data in the 4th Industrial Revolution. 

Telescopes as learning tools in the 

      past are now outdated and just

                          show-off inventions. 

The 4th Industrial Revolution was first discussed by the World Economic Forum in January 2016. 

Terms that come with this era include the Internet of Things (IoT), Big Data, Artificial Intelligence, Machine Learning, and Virtual Reality. Virtual reality technology, 3D printers, interdisciplinary, biotechnology.. these are also top search terms on various websites..

         Wireless CCTV, one of the IoT

                             Internet of Things

Internet of Things (IoT) devices in daily life such as smartphones, tablet PCs, smart watches, computers in self-driving cars, etc. are connected to data servers 24 hours a day.

            Household vacuum cleaners

            Wireless Internet connection

Our daily routines, no matter what, where, when, how, that we record through the applications on various devices mentioned above will be collected as data stored on the server. A huge amount is called Big Data that can be used in the education and personalized learning sector.

This is to support and help In terms of learning methods or strategies that are most relevant to that individual, like a doctor's diagnosis in order to treat and heal each patient.

                     Personalized Learning

How does Big Data help learners  ?

       1. Analyze personal learning patterns by analyzing the behavior that learners perform through devices connected to the Internet of Things, such as smart watches, smartphones, tablets, PCs, etc. When accumulated for a long time, it becomes a history of routines that learners leave behind after using those devices. This allows Big Data to be used for processing to propose the most appropriate personal learning system. 

                                  Smart watches 

       2. Analyze the progress of personal learning Big Data helps analyze the progress from the current learning results of individuals based on the learning goals of that learner, regardless of the learning format, whether it is from MOOCs or YouTube clips, or others. Big Data will collect the results from each learning activity to assess the current learning status, whether it meets the goals that the learner has set or not, including helping to assess the abilities gained from learning and other activities, whether they are close to the set goals or not.... 

         MOOC (Massive Open Online

 Courses) 

       3. Offer personalized learning methods and strategies. Big Data will offer personalized learning methods and strategies for each individual, selecting the most effective and efficient methods for learners to help them achieve their learning goals. 

However, the core of personalized learning starts with the realization that everyone has different starting points and finishing lines. Each person values ​​different abilities, so the steps to achieving abilities are not the same. Even if you study the same subjects or do the same activities, your goals for developing abilities are different. 

Certificates of competence  assessment from agencies will be stored in Big Data, which is personal information and have the confidence to motivate to continue learning. 

The new paradigm of future education will make Big Data like a personal trainer in a fitness gym who will play a role as an educational assistant. It's like a guide for learners to receive the best learning experience of themselves. 

Reference: 

 MOOC. (Massive Open Online Courses) [Retrieved, April 27, 2025].www. Wikipedia.org . 

Suporters, grandparents keep activated on and grabbed his learning all day.  

Taeho Yu. (2006). ยุคปฏิวัติอุตสาหกรรมครั้งที่ 4 เมื่อหุ่นยนต์ครองโลก การศีกษาคือทางรอดทางเดียวของมนุษย์ (LARGE PRINT).[ผู้แปล : ตรองสิริ ทองคำใส, 2563].  กรุงเทพฯ: ซีเอ็ดยูเคขั่น.

Telescope in Shutterrider Caf' & Eatery. Chanthaburi, Thailand. 2025. 

Thyme Puegpunt. A student in level 3 of Preschool at Streemadapitak Kiderkaten School, Chanthaburi. Learning at home, during summer holidays. (April, 2025.) The most events are Dinosaurs and Crocodiles story.  

Thyme Puegpunt. (2025). Certificate in rememberance and honoring in the balance bike race of Pump track Chain 2025 @ VELAR. Velar 8 Mee Subcharoen Balance Bike Pump Track 8. MARCH 2025.